We strongly believe that the program design of MADabolic Inc. is the number one asset to you as a franchisee. Balanced by creativity and real athletic experience, it is the very core our reputation – your reputation. Created in-house by our founders, our program is 100% proprietary and unique to our brand. Every exercise and interval has a specific purpose and is part of a preconceived template designed to continually evolve and provide lasting results. Our trademarked workouts are synchronized across all locations and provide the kind of consistency and accountability that sets us apart from our competitors. Brand power! We are MAD about our look, confident in our program, and strive to deliver consistency across the board. At MADabolic Inc. we distinguish ourselves through a unique edge in brand identity and have created a new standard in program design. We take great pride in surrounding ourselves with the right partnerships, and firmly believe in the unmatched creativity of our corporate branding partners. We work with each franchisee individually to help customize our look to match the unique character of their community. Empowering and strong, this is our image and this is our lifestyle. We call it, The MADlifestyle.